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- JustDial,
a division of Carphone Warehouse, has awarded a contract to ASI
- May 06
Using ASI’s unique multi-level marketing automation solution, JustDial’s agents will benefit by having always-on access to a portal-based service to import and personalise rich JustDial marketing content, segment their customer base and deliver email broadcasts to customers and prospects. ASI’s profiling and segmentation functionality ensures that broadcasts are “relevant, anticipated and personal”. Customers are able to respond electronically to register interest, which in turn creates a follow-up list of qualified prospects for distributors. Importantly for JustDial, content can be “locked down” where required for compliance purposes while at the same time enabling distributors to vary the language and branding where appropriate
