• De La Rue Group retains ASI for pilot project under key “My Contribution” initiative
    - October 04

    The De La Rue Group, market leaders in cash management and currency production systems, has engaged ASI to conduct focused employee surveys as part of its key “My Contribution” strategic cost-saving initiative.

    ASI has provided a multi-language international survey as a Managed Service across the organisation’s 6,000 employees. ASI’s technology has been used to define questionnaires, capture results across multiple electronic channels and deliver sophisticated management reporting.

    ASI offers outsourced managed services for conducting such campaigns and the De La Rue project is a good example of the benefits of engaging ASI on a project basis, rather than investing in expensive acquisition of new systems or using scarce internal resources.

    The results of the campaign were used by De La Rue’s senior management to assess the effectiveness of internal communication of the “My Contribution” message, gauge employee “buy-in” and receive feed-back and ideas across all companies and divisions across the Group.

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